From Rabbi Dennis Ross...
I’ve helped hundreds of clergy draw from my latest book, All Politics Is Religious: Speaking Faith to the Media, Policy Makers and Community, to stand out in a challenging and competitive environment. We will craft apersonalized year-round media plan topromote your “brand” locally and regionally – in print, on television and radio, and online.
Please be in touch to learn more about developing your individualized media plan and for other confidential media consulting services, including on-camera training and community communications.
Your Year-Round Media Plan includes a personalized press kit with:
A Press Advisory and Availability announcement to alert media of your events and availability for interviews
A Press Release for publication in targeted media as well as the congregation's newsletter and website
Specific guidelines for submitting announcements and news to local and regional media
A social media roadmap including written instructions for online promotion of your successes
Here is what you can gain from media training:
The religious world is complicated and changing – target your audience!
Newspapers are not dead – make the most of them!
Electronic media opportunities change daily – get the latest information!
Media coverage is free – don’t pay for advertising, printing or postage!
Be concise – the media won’t take more than a sentence or two!
It’s easier than it looks – if you have a plan!